CCPA Opt-Out Link Generator

Generate a Do Not Sell link

Businesses covered by the California CCPA, as amended by the CPRA, that sell or share consumers personal information must provide a clear link titled Do Not Sell or Share My Personal Information, or use the newer Your Privacy Choices label, that lets consumers opt out. This generator produces the HTML for that link pointing to your opt-out page, in both the full and shorter permitted forms. Add it to your website footer so it appears on every page.

The link is the visible entry point to the opt-out mechanism the law requires.

Honouring opt-out rights

The opt-out link is only part of the obligation; the page it leads to must actually enable consumers to opt out of the sale or sharing of their data, and businesses must also honour opt-out preference signals such as Global Privacy Control. Placing the link conspicuously, usually in the footer, ensures consumers can find it easily on any page. Failing to provide a working opt-out is a common compliance gap.

This tool generates the link and notice; the underlying opt-out process and your broader privacy disclosures must meet the detailed requirements of the law. All generation happens locally in your browser.

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