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Business

Conversion Rate Calculator

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Calculate conversion rate with a 95% confidence interval, revenue per visitor and the conversions needed to hit a target rate.

Conversion rate = conversions ÷ visitors × 100. E-commerce sites typically convert at 1–3%; landing pages 5–15%; SaaS free-trial sign-up 2–5%. The 95% confidence interval shows the uncertainty from your sample size.

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Runs entirely in your browser. No data is sent to any server.

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update v1.0
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How to Use

Enter conversions and visitors. Optionally add revenue and a target rate to see RPV, AOV and the gap to your goal.

Disclaimer: This tool is provided "as is" without warranty of any kind. Results are for educational and utility purposes.