Website Schema Generator

Generate website schema markup

WebSite schema uses the Schema.org WebSite type to tell search engines the name and address of your overall site, and optionally to declare a sitelinks search box. This generator produces valid JSON-LD from your site name, URL and, if you have on-site search, a search URL pattern. When eligible, the sitelinks search box lets people search your site directly from the search results, a prominent enhancement for recognised brands.

The search action uses the standard query placeholder so that search engines know how to construct a search query against your site.

Site name and search box

WebSite markup helps search engines confirm the preferred name of your site, which can influence how your brand name is displayed in results. The sitelinks search box is reserved for sites that search engines consider authoritative enough, and it requires a working on-site search that accepts a query string. Adding the markup makes you eligible, but display is at the search engine's discretion.

Place the markup on your homepage, provide your real site search URL with the query placeholder, and keep the site name consistent. Validate the output after adding it. All generation happens locally in your browser.

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